Ubuntu rebrands for a Fresh New Look, now with the new "Light" theme

If you have been using Ubuntu for the past few years or at least more than one version, you would have noticed the default "human" theme. This was probably motivated from Ubuntu's tagline "Linux for Human Beings" and so most of the theming reflected humanity. Now, after 6 years of glory, they have decided to rebrand Ubuntu to a new and better theme "Light". They have prepared a number of examples to show what they really mean by this new "Light" theme, check it out you sure don't want to miss this.

You would be wondering, where this whole idea of new branding came up. Well, it all started in 2009, from a small team led by Mark Shuttleworth. After a review of the branding values the team came up with some new visuals which were later refined by designers and representatives of the Ubuntu, Kubuntu, Xubuntu, Edubuntu, Mythbuntu and SpreadUbuntu Communities.

As I already mentioned, this new style of Ubuntu is inspired by the idea of "Light". These lines on the wiki explain this theme in relation to Ubuntu.

We're drawn to Light because it denotes both warmth and clarity, and intrigued by the idea that "light" is a good value in software. Good software is "light" in the sense that it uses your resources efficiently, runs quickly, and can easily be reshaped as needed. Ubuntu represents a break with the bloatware of proprietary operating systems and an opportunity to delight to those who use computers for work and play.

Now, lets get started with the visual art work done by the Designing Teams in London.

Logos

After 6 years, its time for the new face of Ubuntu. I really liked this thing said by Technoviking about the old Logo, "the old ubuntu title font was becoming the MS Comic Sans of the FLOSS world."

Community Logos

Like all other open-source softwares, one of the reasons of Ubuntu's success is the amazing Community. So, with the community is re-branded too.

Some Cool New Gtk Themes

One of the many things that I like about Ubuntu is their in built themes. And with the new theme "Light", the saga continues.

The CDs

Every time I requested a CD, I was always curious about the cover design. And it keeps on getting better every year.

Notepad

The New Boot Splash Screen

The New Website Themes

The new theme for the Main Ubuntu website.

New theme for Ubuntu Fridge.

Other Merchandise

3 Comments

Anon Linuxer (not verified)
March 4th, 2010 06:48 am
I have to say I really like these new themes and color schemes. They are a vast improvement over the ubuntu brown out that I have immediately changed, first thing, when doing a fresh install. The choice of this color pallet really gives ubuntu a professional look, comparable to to open suse (I know its mainly a KDE distro) or mac osx. Two thumbs up from me!
Ben (not verified)
March 16th, 2010 02:06 pm
Wow! Looks amazing, Ubuntu really know how to make stuff look good. Linux is very good at doing that. Love the look of their new boot screen, wow. The new font looks really cool.
Anon Linuxer (not verified)
June 15th, 2010 02:43 am
why you are requesting for free CD. Do you know that because of you ubuntu spends a lot of money. Free CD is for humans with slow internet and not to watch it cover desing

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